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Training Materials

RSV 2023 Session: RCORP Media Toolkit for Grantees: Campaign and Creative Asset Overview (Day 1)

Posted 7/26/2023 (updated 3/28/2024)

Presenter(s):

  • Malia Cramer, Account Director, Drake Cooper
  • Lydia Abend, Associate Creative Director, Drake Cooper

Session Description:

  • Drake Cooper partnered with JBS International, Inc. (JBS) to help grantees increase their capacity and sustainability through campaign marketing materials built to combat community stigma surrounding substance use disorder (SUD) and OUD. We walked grantees through the strategy behind the campaign, customizable campaign elements, and media toolkit resources to put these assets to use in your own organization.